Organisations who endorse The Pleasure Principles

Agents of Ishq
- We will share The Pleasure Principles on our website to extend the awareness of your very important work with our audiences and partners.
- We will reach out to The Pleasure Project about pleasure based indicators in mapping our impact.

Amplify Change
- We will include pleasure-inclusive sexual health as a cross-cutting approach in funding round guidance to support applicants who wish to incorporate pleasure and sex-positive approaches within our five priority themes into their grant proposals
- We will share resources, such as those created by The Pleasure Project, with grantees who wish to learn more about pleasure-inclusive sexual health and include it in their work.
- We will provide training and resources to team members as needed so they can better support grantees seeking to integrate pleasure-inclusive approaches in their projects
- We will amplify grantee stories of change that share experiences of using a pleasure-inclusive approach in their work.

AVAC
- We will amplify the Pleasure Principles and the importance of pleasure-based sexual health at every opportunity – including our advocacy and policy work, our communications efforts, and our ongoing series of webinars and educational training
- We will enthusiastically encourage our global partners and stakeholders to likewise endorse the Pleasure Principles..

Avert
- We will ensure our communication materials, marketing strategies, and campaigns are inclusive, respectful, and rights-based;
- We will ensure that our users are told about safer sex being pleasurable and relaxing sex;
- We will carry out training of staff on pleasure-based sexual health.

Centre for Intimacy Justice
- We will ensure that our campaigns and communication materials that fight censorship against sexual health and wellness companies include and highlight companies and organisations that champion pleasure.

DKT
- We will sell and promote our sexual and reproductive health products to aid sex positivity and center sexual rights, safe sex, and overall good health and well-being;.
- We will ensure our marketing strategies, educational materials, and mass media campaigns are gender inclusive, respectful, and rights-based;
- We will commit that our end-users and viewers are informed about, and encouraged to advocate for, pleasure as a central part of safe sex.

Fundacion Chile Positivo
- We will train staff, volunteers, and/or partners on pleasure-based sexual health;
- We will include pleasure-based sexual health indicators in our work;.
- We will ensure our communication materials, marketing strategies, and campaigns are inclusive, respectful, and rights-based;
- We will develop an HIV prevention campaign with a pleasure-based approach which will launch on September 4th.

IPPF
- At least two Member Associations commit to testing elements of the Pleasure Principles in their work;
- We will incorporate training of staff across the Federation on Pleasure Based Sexual Health and the evidence that supports it;
- We will look to expand the Pleasure Campaign by the Africa Regional Office to other regions and use the learnings to inform Pleasure based-content across all regions;
- We will work with the Pleasure Project to better understand how to incorporate Pleasure into our programs with a focus on youth;
- We will develop a specific module on advocacy for pleasure in the IPPF internal training modules;
- We will commit to continuing sex-positive communications content on IPPF’s website in multiple languages and we will work with at least 3 sex positive, pleasure-based influencers on social media content;
- We will continue to ensure Pleasure is a principle guiding the new IPPF Strategy 2023-2028.

Golden Centre for Women’s Rights Uganda
- We will create awareness, support, and understanding of pleasure among women, sex workers, and the wider community through education;
- We will challenge and demystify myths and misconceptions around sex by developing, printing, and disseminating pleasure materials;
- We will incorporate the Pleasure Principles in our SRHR Policies and Programs.

Kisumu World of Pleasure
- We will include pleasure-based sexual health or pleasure inclusivity and sex-positivity in the organization’s mission statement;
- We will train staff, volunteers, and/or partners on pleasure-based sexual health;
- We will sell and promote our products as an aid to pleasurable sex but based on sexual rights, safe, sex, and good health;
- We will ensure that our customers, viewers, members, and clients are told about safer sex being pleasurable and relaxing sex.

Love Matters India
- We commit to strengthening our work toward the principle of “Talking Sexy”. We would like to focus deeper on improving the social skill around having healthy and pleasurable conversations about sex;
- We commit to focusing on the “Be Positive” principle with a particular focus on strengthening positivity in the conversations between health service providers and their clients.

Love Matters Kenya
- We will ensure that our audiences are told about safer sex being pleasurable and relaxing sex.
- We will include pleasure-based sexual health indicators in our work.
- We will conduct research that leads to evidence around pleasure-based sexual health.
- We will ensure our communication material, marketing strategies, campaigns are inclusive, respectful, and rights-based.

My Sexual Health
- We will teach the Pleasure Principles to all the Healthcare Providers in Sexology, Training Cub, and the MSH Team, using the training kit provided by the Pleasure Project;
- We will train staff, MSH Team Members, and students on pleasure-based sexual health.

PSI
- We will develop and incorporate pleasure-forward content into our programming in at least three countries, thereby integrating sexual pleasure into the narrative to catalyze comprehensive SRH impact;
- We will grow the body of evidence to catalyze the conversation around the impact of pleasure-forward content and programming; do this by authoring at least two publications amplifying results and recommendations;
- We will join the conversation about the measurement and integration of pleasure-forward metrics.

Plan International
- We will organise an internal training and orientation on the Pleasure Principles and how they relate to our mission to ensure all children, adolescents and youth have control of their lives and bodies, and can make decisions about their sexuality, including whether, when and whom to marry and whether, when and by what means to have a child, free from discrimination, coercion, violence or harmful practices.
- We will produce and publish a blog on how the Pleasure Principles relate to our work and include information about our endorsement.
- We will deepen our programming and influencing for sex-positive sexual and reproductive health and comprehensive sexuality education at national, regional and global levels.
- We will integrate the Pleasure Principles in our foundational SRHR training package, Conversations that Matter, which is being rolled out in all regions where Plan International work on SRHR.
- We will invest in approaches and tools that operationalise our recent research on adolescent sexual wellbeing and consent, and integrate the Pleasure Principles, including explore opportunities for integration of pleasure-based indicators in our monitoring and evaluation.

Rutgers
- We will develop and incorporate pleasure-forward content into our programming in at least three countries, thereby integrating sexual pleasure into the narrative to catalyze comprehensive SRH impact;
- We will grow the body of evidence to catalyze the conversation around the impact of pleasure-forward content and programming; do this by authoring at least two publications amplifying results and recommendations;
- We will join the conversation about the measurement and integration of pleasure-forward metrics.

SAAF
- We will publish an article focused on the relationship between abortion and pleasure to announce our endorsement of The Pleasure Principles. This will be shared on the SAAF website in our three working languages.
- We will promote this blogpost on SAAF social media channels and sharing with SAAF grantee partners via our internal Workplace group so that we can discuss the connections between our work on safe abortion through a pleasure-based lens.
- We will carry out further activities which promote a pleasure-based, sex-positive and rights-based approach to not just the topic of abortion, but SRHR more generally. This includes in our public messaging and in communication with SAAF grantee partners around the world.

SRH matters
- We will release an episode of the SRHM Podcast on sexual pleasure;
- We will publish a blog on the topic of sexual pleasure;
- We will publish a commentary in the journal on the pleasure principles;
- We will encourage potential authors to submit articles on pleasure;
- We will discuss producing a special issue of the journal on sexual pleasure (funding dependent).

Tabu Tabu
- We commit to including pleasure-based, sex-positive language in our work in sexuality education and sexual health and rights promotion;
- We commit to framing all conversations and learning materials around safer sex in a sex-positive way;
- We commit to training staff, volunteers, and/or partners where relevant on pleasure based sexual health;

The Case for Her
- We will continue to invest and fund in opportunities that support pleasure-based sexual health;
- We will use our platform as needed to advocate for pleasure-based sexual health:
- ensure that any communication material, marketing strategies, or campaigns produced are inclusive, respectful, and rights-based;
- amplify evidence on PBSH in appropriate opportunities.
- We will include endorsement of Pleasure Principles as recommended action for grantees and partners

The Pleasure Project
- We commit to provide support to and strengthen the sector through technical assistance and training on pleasure-based sexual health;
- We commit to sustain convenings and evidence generation on pleasure-based sexual health;
- We commit to promote diverse narratives of pleasure and exercise thought leadership in pleasure and gender empowerment.

WAS
- We commit to making the official theme of World Sexual Health Day 2022: “Let’s Talk Pleasure”.;
- We commit to distributing The Pleasure Principles to all member organizations to host local World Sexual Health Day Events, under the theme: “Let’s Talk Pleasure” by, amongst other activities, doing a training on the Pleasure Principles using the training kit provided by the Pleasure Project;
- We commit to including pleasure-based sexual health or pleasure inclusivity and sex-positivity in the WAS Theory of Change Statement, leading to clear objectives and outcomes in the WAS 2022 to 2025 strategic document;
- We commit to ensuring our communication materials, marketing strategies, and campaigns are inclusive, respectful, and rights-based.

The Sex School Hub
- We will include pleasure-based sexual health or pleasure inclusivity and sex-positivity in the organization’s mission statement;
- We will train staff, volunteers, and/or partners on pleasure-based sexual health;
- We will ensure that our customers, viewers, and clients are told about safer sex being pleasurable and relaxing sex;
- We will include pleasure-based sexual health indicators in our work;
- We will conduct research that leads to evidence around pleasure-based sexual health, and publish opinion pieces that will amplify the evidence on pleasure-based sexual health;
- We will include the endorsement of the Pleasure Principles as a recommended action for grantees and partners;
- We will encourage our network to showcase a The Pleasure Principles poster, to signal being aligned with pleasure-based sexual health and practicing good safe sex.

YUVA Nepal
- We commit to training staff, volunteers, and/or partners on pleasure-based sexual health;
- We commit to conducting sessions on pleasure positivity and sexual health and rights as a part of our in-house programs;
- We commit to including pleasure-based sexual health indicators in our work with the support of the Pleasure Project;
- We commit to conducting research, which leads to evidence around pleasure-based sexual health;
- We commit to ensuring our communication materials, strategies, and campaigns are inclusive, respectful, and rights-based;
- We commit to putting a poster up showing The Pleasure Principles in our office and website and explaining how we are a pleasure-based sexual health organization.
Amplify Change
- We will include pleasure-inclusive sexual health as a cross-cutting approach in funding round guidance to support applicants who wish to incorporate pleasure and sex-positive approaches within our five priority themes into their grant proposals
- We will share resources, such as those created by The Pleasure Project, with grantees who wish to learn more about pleasure-inclusive sexual health and include it in their work.
- We will provide training and resources to team members as needed so they can better support grantees seeking to integrate pleasure-inclusive approaches in their projects
- We will amplify grantee stories of change that share experiences of using a pleasure-inclusive approach in their work.
AVAC
- We will amplify the Pleasure Principles and the importance of pleasure-based sexual health at every opportunity – including our advocacy and policy work, our communications efforts, and our ongoing series of webinars and educational training
- We will enthusiastically encourage our global partners and stakeholders to likewise endorse the Pleasure Principles..
DKT
- We will sell and promote our sexual and reproductive health products to aid sex positivity and center sexual rights, safe sex, and overall good health and well-being;.
- We will ensure our marketing strategies, educational materials, and mass media campaigns are gender inclusive, respectful, and rights-based;
- We will commit that our end-users and viewers are informed about, and encouraged to advocate for, pleasure as a central part of safe sex.
Fundacion Chile Positivo
- We will train staff, volunteers, and/or partners on pleasure-based sexual health;
- We will include pleasure-based sexual health indicators in our work;.
- We will ensure our communication materials, marketing strategies, and campaigns are inclusive, respectful, and rights-based;
- We will develop an HIV prevention campaign with a pleasure-based approach which will launch on September 4th.
IPPF
- At least two Member Associations commit to testing elements of the Pleasure Principles in their work;
- We will incorporate training of staff across the Federation on Pleasure Based Sexual Health and the evidence that supports it;
- We will look to expand the Pleasure Campaign by the Africa Regional Office to other regions and use the learnings to inform Pleasure based-content across all regions;
- We will work with the Pleasure Project to better understand how to incorporate Pleasure into our programs with a focus on youth;
- We will develop a specific module on advocacy for pleasure in the IPPF internal training modules;
- We will commit to continuing sex-positive communications content on IPPF’s website in multiple languages and we will work with at least 3 sex positive, pleasure-based influencers on social media content;
- We will continue to ensure Pleasure is a principle guiding the new IPPF Strategy 2023-2028.
Golden Centre for Women's Rights Uganda
- We will create awareness, support, and understanding of pleasure among women, sex workers, and the wider community through education;
- We will challenge and demystify myths and misconceptions around sex by developing, printing, and disseminating pleasure materials;
- We will incorporate the Pleasure Principles in our SRHR Policies and Programs.
Kisumu World of Pleasure
- We will include pleasure-based sexual health or pleasure inclusivity and sex-positivity in the organization’s mission statement;
- We will train staff, volunteers, and/or partners on pleasure-based sexual health;
- We will sell and promote our products as an aid to pleasurable sex but based on sexual rights, safe, sex, and good health;
- We will ensure that our customers, viewers, members, and clients are told about safer sex being pleasurable and relaxing sex.
Love Matters India
- We commit to strengthening our work toward the principle of "Talking Sexy". We would like to focus deeper on improving the social skill around having healthy and pleasurable conversations about sex;
- We commit to focusing on the "Be Positive" principle with a particular focus on strengthening positivity in the conversations between health service providers and their clients.
Love Matters Kenya
- We will ensure that our audiences are told about safer sex being pleasurable and relaxing sex.
- We will include pleasure-based sexual health indicators in our work.
- We will conduct research that leads to evidence around pleasure-based sexual health.
- We will ensure our communication material, marketing strategies, campaigns are inclusive, respectful, and rights-based.
Plan International
- We will organise an internal training and orientation on the Pleasure Principles and how they relate to our mission to ensure all children, adolescents and youth have control of their lives and bodies, and can make decisions about their sexuality, including whether, when and whom to marry and whether, when and by what means to have a child, free from discrimination, coercion, violence or harmful practices.
- We will produce and publish a blog on how the Pleasure Principles relate to our work and include information about our endorsement.
- We will deepen our programming and influencing for sex-positive sexual and reproductive health and comprehensive sexuality education at national, regional and global levels.
- We will integrate the Pleasure Principles in our foundational SRHR training package, Conversations that Matter, which is being rolled out in all regions where Plan International work on SRHR.
- We will invest in approaches and tools that operationalise our recent research on adolescent sexual wellbeing and consent, and integrate the Pleasure Principles, including explore opportunities for integration of pleasure-based indicators in our monitoring and evaluation.
PSI
- We will develop and incorporate pleasure-forward content into our programming in at least three countries, thereby integrating sexual pleasure into the narrative to catalyze comprehensive SRH impact;
- We will grow the body of evidence to catalyze the conversation around the impact of pleasure-forward content and programming; do this by authoring at least two publications amplifying results and recommendations;
- We will join the conversation about the measurement and integration of pleasure-forward metrics.
Rutgers
- We will develop and incorporate pleasure-forward content into our programming in at least three countries, thereby integrating sexual pleasure into the narrative to catalyze comprehensive SRH impact;
- We will grow the body of evidence to catalyze the conversation around the impact of pleasure-forward content and programming; do this by authoring at least two publications amplifying results and recommendations;
- We will join the conversation about the measurement and integration of pleasure-forward metrics.
SAAF
- We will publish an article focused on the relationship between abortion and pleasure to announce our endorsement of The Pleasure Principles. This will be shared on the SAAF website in our three working languages.
- We will promote this blogpost on SAAF social media channels and sharing with SAAF grantee partners via our internal Workplace group so that we can discuss the connections between our work on safe abortion through a pleasure-based lens.
- We will carry out further activities which promote a pleasure-based, sex-positive and rights-based approach to not just the topic of abortion, but SRHR more generally. This includes in our public messaging and in communication with SAAF grantee partners around the world.
SRH matters
- We will release an episode of the SRHM Podcast on sexual pleasure;
- We will publish a blog on the topic of sexual pleasure;
- We will publish a commentary in the journal on the pleasure principles;
- We will encourage potential authors to submit articles on pleasure;
- We will discuss producing a special issue of the journal on sexual pleasure (funding dependent).
Tabu Tabu
- We commit to including pleasure-based, sex-positive language in our work in sexuality education and sexual health and rights promotion;
- We commit to framing all conversations and learning materials around safer sex in a sex-positive way;
- We commit to training staff, volunteers, and/or partners where relevant on pleasure based sexual health;
The Case for Her
- We will continue to invest and fund in opportunities that support pleasure-based sexual health;
- We will use our platform as needed to advocate for pleasure-based sexual health:
- ensure that any communication material, marketing strategies, or campaigns produced are inclusive, respectful, and rights-based;
- amplify evidence on PBSH in appropriate opportunities.
- We will include endorsement of Pleasure Principles as recommended action for grantees and partners
The Pleasure Project
- We commit to provide support to and strengthen the sector through technical assistance and training on pleasure-based sexual health;
- We commit to sustain convenings and evidence generation on pleasure-based sexual health;
- We commit to promote diverse narratives of pleasure and exercise thought leadership in pleasure and gender empowerment.
WAS
- We commit to making the official theme of World Sexual Health Day 2022: "Let's Talk Pleasure".;
- We commit to distributing The Pleasure Principles to all member organizations to host local World Sexual Health Day Events, under the theme: “Let's Talk Pleasure” by, amongst other activities, doing a training on the Pleasure Principles using the training kit provided by the Pleasure Project;
- We commit to including pleasure-based sexual health or pleasure inclusivity and sex-positivity in the WAS Theory of Change Statement, leading to clear objectives and outcomes in the WAS 2022 to 2025 strategic document;
- We commit to ensuring our communication materials, marketing strategies, and campaigns are inclusive, respectful, and rights-based.
The Sex School Hub
- We will include pleasure-based sexual health or pleasure inclusivity and sex-positivity in the organization's mission statement;
- We will train staff, volunteers, and/or partners on pleasure-based sexual health;
- We will ensure that our customers, viewers, and clients are told about safer sex being pleasurable and relaxing sex;
- We will include pleasure-based sexual health indicators in our work;
- We will conduct research that leads to evidence around pleasure-based sexual health, and publish opinion pieces that will amplify the evidence on pleasure-based sexual health;
- We will include the endorsement of the Pleasure Principles as a recommended action for grantees and partners;
- We will encourage our network to showcase a The Pleasure Principles poster, to signal being aligned with pleasure-based sexual health and practicing good safe sex.
YUVA Nepal
- We commit to training staff, volunteers, and/or partners on pleasure-based sexual health;
- We commit to conducting sessions on pleasure positivity and sexual health and rights as a part of our in-house programs;
- We commit to including pleasure-based sexual health indicators in our work with the support of the Pleasure Project;
- We commit to conducting research, which leads to evidence around pleasure-based sexual health;
- We commit to ensuring our communication materials, strategies, and campaigns are inclusive, respectful, and rights-based;
- We commit to putting a poster up showing The Pleasure Principles in our office and website and explaining how we are a pleasure-based sexual health organization.